The Berta Pop
I love when companies tap into retro-style products. We easily fall in love with things that remind us of the 'good old times.' Psychologically speaking, our minds tend to erase most of the bad memories and hold onto what matters most—joy. So, here I am, using vintage elements to bring to life a new 2024 brand, aiming to make a difference in the Canadian soda market.
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Branding, Graphic Design